Go big or go home. The Instax Wide’s larger image has always made it the Instax of choice for photographers. Ingenious enthusiasts even figured out how to mod older models (the Wide 300) with custom lenses for even better quality images. The Instax Wide 400 is similar in most ways to the 300 that preceded it. It uses the same lens and the same full auto exposure system. If you want full exposure control, this is not the Instax for you. That said, I love this format and hence this camera.

It’s a rather chunky thing. The film is pretty good sized, so the camera is as well, but for me that just makes it easier to hold than some of the others here. There’s a nice big grip, which holds the 4 AA batteries, enough to shoot 100 images according to Fujifilm’s specs. Design-wise, the single color look is reminiscent of the SQ1 (see above), spare and simple. The 95mm f/14 lens is made of two elements (both plastic) and gives you the equivalent of a 35mm focal length on a full frame camera. Fujifilm did add a new close focus option to go with the 10 foot to infinity focus. I wish Fuji had reversed the order, as I sometimes forgot to turn the lens of the second click and ended up with out-of-focus images. Once you get used to it, though, it’s fine.

There’s not a lot to this camera, and that’s part of its appeal. The lens produces decent images, and large format makes it more fun to share with friends. I do wish there were a way to manually control … something, anything, as that would open up some more possibilities, but if you like this format this is the best camera to get.

Other Instax Wide Cameras:

Lomography Lomo’Instant Wide for $200: If you want to spend a bit more, Lomography’s Instant Wide shoots Instax Wide film and has some extra lenses you can add on. It shoots in both full auto and offers a programmatic shutter mode. I haven’t tested this one yet, so I can’t speak to the image quality, but the built-in 90mm Lens is roughly the same field of view.

Fujifilm Wide Evo for $409: At first glance the Wide Evo looks like a clone of our top pick, the Mini Evo, but for the wider format Instax film. Would that it were so. There are some similarities. You get the filter effects, a couple of new lens filters, and the “intensity” ring, which allows you to dial in how strong the various effects are. The lens can switch between wide angle (16-mm full-frame equivalent) and standard (28-mm full-frame equivalent), and there’s dials for controlling all the effects. The shutter button is an annoying lever-style shutter, where you flip down, rather than a button you press. This head-scratching design decision is, um, not good. It’s awkward and mars the experience of shooting in irredeemable ways in my experience. Combine that with a nasty shutter lag (even by Instax standards) and the price tag, and this one is hard to recommend. If you want a printer, go for the Instax Wide. If you want a camera, either the Wide 400 or the Lomography Lomo’Instant Wide are better deals and better cameras.